
Product-Minded Digital Leader at the Intersection of AI, UX & Innovation
Nuno Reis
Senior Manager · Deloitte Digital
With more than a decade of Leadership in Engineering, I'm a Product-minded digital strategist blending design, engineering and innovation - now shaping responsible AI transformation
I've spent over a decade leading design and engineering teams across global brands like LEGO, Diageo, Dyson, Linklaters and Deloitte.
My focus today is helping organisations design meaningful, scalable digital experiences – particularly where AI, product strategy, and user experience intersect.
What I Do
AI Strategy & Governance
Designing AI adoption roadmaps, governance frameworks, and risk management practices for enterprise organisations — from strategy through to production systems that deliver real value.
UX, Dev & Product Thinking
Building scalable design systems and research-grounded user experiences that hold up across complex enterprise products and regulatory constraints.
SEO & Performance
Driving organic visibility and web performance — from technical SEO audits and structured data to Core Web Vitals optimisation and content architecture.
Cross-Functional Leadership
I help organisations design meaningful, scalable digital experiences in a cross-functional and cross-cultural environment.
Journey
June 2026
AI Leadership
LSE AI Leadership Cohort
2020 — Present
Senior Manager · Deloitte Digital
Leading AI strategy engagements and cross-functional product teams for enterprise clients across the UK and internationally.
2018 — 2019
Web and Native Design and Development
Barcelona, Spain
2016 — 2018
Frontend Developer and UI/UX Designer
East Timor
2015 — 2016
Web Designer and Developer
Madrid, Spain
2014 — 2015
Graphic Designer
Lisbon, Portugal
My Approach
Clarity
I simplify complexity through design and business strategy
Integrity
I deeply believe in responsible and human-centered AI
Perspective
I've worked across cultures and industries – from legal-tech, to fin-tech and e-commerce

Want the full story?
View or download my full CV to explore the full range of work I've led
When I am not working
I'm originally from Portugal 🇵🇹, fluent in Spanish 🇪🇸 and based in London 🇬🇧
When I'm not designing systems or shaping AI strategy, you'll find me:
- Cycling around the Thames
- Playing Tennis
- Exploring a London pub
- Exploring a city food scene
- Going to the movies
